![]() The company dropped the smiley and released DivX 4.0, which was actually the first DivX version, trademarking the word, DivX. ![]() Although not created by them, the DivX company adopted the name of the popular DivX -) codec. The winking emoticon in the early " DivX -)" codec name was a tongue-in-cheek reference to the DIVX system. The " DivX" brand is distinct from " DIVX", which is an obsolete video rental system developed by Circuit City Stores that used custom DVD-like discs and players.
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